California Restaurant Association

CHALLENGE
The leading West Coast restaurant and hospitality trade show faced a frenzy of competition. JAC was asked to boost exhibitor sales and show attendance.

SOLUTION
Using its trade show experience, JAC created a year long campaign promoting CRA’s trade show as the event that brings home the bacon.

RESULTS
The response to the JAC campaign was impressive. The show added dozens of new exhibitors and reported a smorgasbord of hungry attendees.

SERVICES
Advertising, Collateral Material, Corporate Identity, Direct Mail, Event Marketing and Signage Design.


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